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Keep the portions the same and charge more; don’t shrink the portions while maintaining the price

29 Sep

C’mon, restaurants.

I know times are tough, costs are increasing, so your establishments have to adapt, and something’s gotta give.

Make it the price.

People may bitch about price increases, but if they like a certain dish at a particular restaurant, they will usually get over it, and continue their patronage, especially if it’s better than what they can get elsewhere, or unique, and so long as the new price doesn’t make it more expensive than competitors making something similar.

Why?

Because people like routine. Knowing that if they visit a particular restaurant, it will have their favourite item X on the menu, which they may even like so much, they might even order only said item whenever they visit that particular place.

I know, because I react this way.

But the moment a restaurant changes the recipe of a favourite dish to cheaper ingredients, or makes the portion size smaller, or gives away less bread, etc., I am usually so irritated, that it becomes my final meal there.

What’s smarter business sense: to cause a momentary grumble, which will dissipate because nothing otherwise has changed, or to cause a deeper and lingering annoyance by a change more important than mere cost?

If common sense still existed, they’d know the answer.

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5 Comments

Posted by on September 29, 2016 in on the lighter side, The Decline

 

5 responses to “Keep the portions the same and charge more; don’t shrink the portions while maintaining the price

  1. feeriker

    September 29, 2016 at 1:47 pm

    What’s smarter business sense: to cause a momentary grumble, which will dissipate because nothing otherwise has changed, or to cause a deeper and lingering annoyance by a change more important than mere cost?

    Oh, Will, Will, Will …

    Silly boy, you seem to have this quaint notion that businesses in this day and age still give a shit about their customers and that they have some residual interest in providing goods or services of even marginal quality in exchange for the money that they demand. Maybe that’s still common practice up in the Northland, but I’ve seen scant evidence of it here in the Lower 48 for the last … oh, 25 years or so.

    If common sense still existed, they’d know the answer.

    I’m just waiting for actual legislation to be passed that explicitly outlaws “Common Sense” as a hateful, sexist, elitist relic of the past.

    Inre businesses, competitive free-market practices have been all but outlawed. The result is that business owners are able to take the attitude toward customers that says “you’re gonna get short-changed and fucked over no matter who you take your businees to, so why not get short-changed and fucked over by me? What’s my competition got in that department that I don’t got?”

    I wonder if pure capitalism exists on some other planet?

     
    • Will S.

      September 30, 2016 at 1:20 am

      I know, and it’s no better up here. I am hopelessly optimistic or idealistic, I suppose (funny for me to say that, lol). 🙂

       
  2. feeriker

    October 1, 2016 at 10:15 pm

    Speaking of things food-related, I stumbled upon this a couple of weeks ago. Fascinating.

    http://www​.shittyfoodblog.com/

     

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