Kroger to Become Largest Retailer to Offer ‘Transgender’ Health Benefits

14 Dec

The march through the corporations continues…

In 2002, no major U.S. corporation covered transgender procedures, such as gender-reassignment surgery and drug therapy, under its employee medical benefit plan. Today more than 400 do, including Ford, Apple, and Coke. The Kroger Co., the largest grocery chain in the nation with 2,500 stores, is set to join the list next month.

Beginning Jan. 1, Kroger’s 400,000 workers will be eligible for up to $100,000 for gender-reassignment surgery, drug therapy, and other procedures. Kroger will become the largest American retailer to offer such coverage.

The announcement earlier this fall thrilled gay activists and media outlets. The Daily Beast called the move a “milestone for private employers in the United States” and a “tipping point, of sorts” because it boosted Kroger’s score on the Human Rights Campaign’s “Corporate Equality Index,” a public relations tool designed to pressure businesses into adopting pro-homosexual policies. With Kroger’s decision, nine out of the 10 largest American private employers will score an “A” on the index.

Only four of the 10 largest American companies—Walmart, McDonald’s, The Home Depot, and UPS—do not offer “trans-inclusive” benefits, according to The Daily Beast, but the website gushed that “all four would have a 100 percent rating if they made this single change.”

Despite the accolades from the gay community, Kroger is not setting a trend, noted Peter Sprigg, senior research fellow for policy studies at the Family Research Council. Political correctness has long dominated higher education, the news media, and the entertainment industry. “Unfortunately, I think we can now add most of corporate America to that list,” he said.

Companies do not make these decisions “because of a dispassionate evaluation of what attracts the best employees and how best to serve them,” Sprigg added. “Instead, it is the result of relentless lobbying on the part of LGBT activists, accompanied by implicit or explicit threats to try to harm a company’s reputation if they do not fall into line.”

Transgender issues will play an increasing role in American life, he suggested, involving children, education, and the federal government through issues such as mixed-gender locker rooms and all-gender bathrooms.


10 responses to “Kroger to Become Largest Retailer to Offer ‘Transgender’ Health Benefits

  1. electricangel

    December 14, 2015 at 7:25 am

    Remind me not to buy any wieners at Kroger.

  2. Will S.

    December 14, 2015 at 11:16 am


  3. feeriker

    December 14, 2015 at 12:43 pm

    Wow. I do most of my grocery shopping at a Kroger subsidiary store. I’d like to say that that might have to change, but I have a sneaking suspicion that all of the competition will be going in the same direction shortly.

  4. Will S.

    December 14, 2015 at 12:47 pm

    That’s the trouble with boycotts, in an era when they don’t work.

  5. Cecil Henry

    December 14, 2015 at 2:48 pm

    The real question is why would a company deliberately hurt its bottom line and its shareholders like this??

    For a PC fashion with no substance and NO medial necessity.

    Its like the communist revolution- supposed to be about improving economics, it did not care one iota about the gross economic waste and failures.

    ITs about something else— a political agenda.

  6. bluebird of bitterness

    December 14, 2015 at 5:58 pm

    Gender reassignment surgery is cosmetic surgery. Are these companies going to provide coverage for cosmetic procedures for every employee who wants one? What if a cisgendered employee wants a facelift, or liposuction, or breast reduction, or breast augmentation? Will they have their procedures covered too, or is it only for transgenders? If the latter, it’s unforgivably discriminatory and if I worked for one of those companies I would raise holy hell.

  7. feeriker

    December 14, 2015 at 11:24 pm

    …it’s unforgivably discriminatory and if I worked for one of those companies I would raise holy hell.

    I’m waiting for a case where an insurance company denies cosmetic surgery coverage for a burn victim (it’s happened), but approves elective gender reassignment surgery coverage. THAT ought to spark full-scale riots.

  8. Will S.

    December 15, 2015 at 2:56 am

    @ CH: I’d wondered about that, too; Sprigg gives a possible answer, that they’ve been shaken down by progs. Makes sense.

    @ BoB: Only if you can argue that boob or penile enhancement are essential to your self-esteem; then they’ll surely enthusiastically pay for it. No? Then yes, anyone who wants a boob job or liposuction or penile enhancement ought to raise hell about it!

    @ feeriker: Now THAT would be entertaining, to watch unfold.


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