Contra = against
Versa = towards
When the media says something is ‘controversial’, literally, that means some are for it, some are against it (whatever it is).
But usually, they’re just highlighting the fact that some are against it.
And almost always, it’s progressives who are against whatever it is. (Usually a good thing, then.)
‘Controversial’ therefore ends up merely being mainstream-media-speak for ‘something we progs dislike’.
Therefore, for the most part, right-thinking (and Right-thinking) individuals should embrace ‘controversy’, because it’s almost always something right, proper, noble, pure, worthy, good, and true.